About Charity AI

With over 15 years of experience in digital fundraising, I've helped organizations raise millions of dollars online through paid media, email, and website optimization. Like a perfectly steeped cup of chai, success in fundraising requires the right blend of ingredients and timing.

I've partnered with some of Canada's and the world's most impactful charities, including World Vision, IFCJ Canada, Huntington Society of Canada, and others — helping these organizations build stronger relationships with their donors and raise millions to change lives.

My expertise spans across various aspects of digital fundraising, including:

• Digital Strategy Development
• Paid Media Campaign Management
• Email Marketing Optimization
• Website Conversion Rate Optimization
• Analytics and Data-Driven Decision Making
• Cross-Channel Campaign Integration

Driven by a passion for using data not just to reflect the past, but to predict future donor behaviors, I believe data can be a bridge between today's generosity and tomorrow's hope.

Through Charity AI, I'm committed to equipping nonprofits of all sizes with the same powerful tools and insights that major organizations have access to — because helping people in need, and inspiring others to do the same, is my life's calling.

Connect with me on LinkedIn